Master the Dark Arts of Repurposing Content for Marketing Success
I don’t know about you, Wizard, but I don’t want to spend all my important marketing time creating content solely for Instagram, only for it to disappear 2.5 seconds after posting it. Heck,...
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Unlocking the Secret of Copywriting that Connects and Converts
The secret to writing persuasive and impactful copy that connects & converts into clients is a magical mix of psychology and words. And perhaps you’re thinking to yourself – “what does...
3 Ways To Boost Your Jewellery Brand & Stand Out Online
This is the 4th and final instalment of this 4 episode mini-series inside the How I Do Content Podcast (well, for now at least). To recap the previous Messaging on the Mic Wizards: Volume 1: a...
Top Brand Messaging and Marketing Tips for a Reiki Master & Naturopath
This is the 3rd instalment of Messaging on the Mic - a 4 episode mini-series inside the How I Do Content Podcast. In Volume 1 I reviewed the messaging of a Virtual Assistant who specialises in...
The Key Elements of a Successful Organic Social Media Strategy in 2023
A couple of weeks ago, Ned & I celebrated our 4th Business Birthday. As with any business milestone, you tend to reflect on your journey so far and all the changes that you've witnessed,...
3 Ways To Stand Out As A Wedding Photographer
Welcome to another volume of Messaging on the Mic! The 4-week mini-series inside the How I Do Content Podcast where I review the messaging of 4 different businesses and share how they can take...
How To Level-Up Your Brand Messaging As A Virtual Assistant
I put the call out a couple of weeks ago and invited brave business owners to apply for my Messaging on the Mic series. If you’re thinking – “Wait, what the fuck is Messaging on Mic...
How to stop relying on social media to market your business with Jessie Parker
Nothing is more refreshing to me than honest, open conversations about the realities of business life. I’m not a fan of surface-level small talk. I believe there’s so much magic to be found in...
3 Aussie Brands Who Absolutely Nail Their Marketing
Even as a bonafide marketing graduate, I’m still an absolute sucker for good marketing. I know the drill when it comes to good branding. I understand the strategy behind good messaging. But...
3 Essential Components to Master to Hit $10k Months
It’s no secret that if you’re marketing yourself and your business online you need to be constantly evolving. The landscape in the online space is always changing. I only need to look back 4...
My Biggest Lessons In Business – From Startup to Success
One hundred. One hundred episodes of the How I Do Content Podcast. One hundred episodes of me sitting down at the microphone, hitting record, and sharing what’s hot on my heart, hoping that...
When a Launch Doesn’t Go to Plan: What to Do Next (with examples)
What do you do when a launch doesn't go to plan? Want to know a secret? My product launches don’t always go to plan… Shocking, I know, for this so-called “launch wizard”. But the reality is...
21 Must-Have Tools To Grow Your Small Business to Six Figures (and beyond!)
If you’ve ever wanted a behind-the-scenes look into the backend of my business – you’re in luck! In this podcast episode, I’m sharing the tech tools and team that support Ned & I, and help...