You know what you don’t see on the highlight reel?
The breakdowns behind the breakthroughs.
The resilience it takes to keep showing up when it would be easier to walk away.
The real, messy, magical journey behind building a business, a family, and a damn legacy.
Today’s guest on the How I Do Content Podcast knows exactly what it takes when it comes to building resilience in business.

Let me introduce you to Sonja
Sonja Pototzki-Raymond (aka Sonja the Search Queen) is the CEO of The Search Republic (one of Australia’s most in-demand Google-accredited digital agencies), a Google Search Expert, Author, Keynote Speaker, and Fertility Advocate.
Not to mention she’s helped generate over $700 million in sales for her clients while raising two beautiful girls and launching her first book The Search for Resilience (which is in stores NOW).
If you’re a business owner who’s ever felt like quitting – this one’s for you.
In this raw and powerful episode, Sonja shares the unfiltered truth about building resilience in business, navigating fertility while scaling to seven figures, and the behind-the-scenes chaos of launching a book while raising two babies.
Whether you’re in the messy middle or ready for your next breakthrough – her story will leave you feeling seen, supported, and ready to keep going.
In this episode, we cover:
- The mindset shifts that helped Sonja scale her agency sustainably
- The real story behind The Search for Resilience
- What Google Search still does better than social in 2025
- Why building a business and a family takes more than just strategy
- How to bounce back when nothing is going to plan
If you’ve ever wondered how to build something extraordinary without losing yourself (or your sanity) along the way – this episode is your permission slip to stop playing small and start trusting yourself more.
No fluff, no filters – just the real behind-the-scenes of building something extraordinary.
Connect with Sonja
Follow Sonja on Instagram: @sonjathesearchqueen
Order her book: The Search for Resilience
Grab the free Google Ads & SEO Checklist
Visit: sonjathesearchqueen.com

Want More?
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