2024: The Worst Year of My Life (& How My Business Got Me Through)
2024. The worst year of my life. Usually, the final episode of the How I Do Content Podcast every year is a year-in-review episode. …But this year I thought about not even recording this episode, or simply doing a surface-level review of...
BLOG CATEGORIES
Lead Magic: How to Boost Sign-Ups for Your Freebies
The purpose of your marketing is to nurture relationships with your audience – from first discovering you, right through to buying from you. You know your marketing is working when people come into your world and follow your intended...
Why You Need to Stop Expecting Marketing Miracles
Ok wizard, I want to have a little chat with you about your marketing. Something has been brewing for me for a little while now and it needs to be said… I KNOW you’ve been sold the whole shiny sparkly dream of: Going viral Exploding your...
Messaging feeling repetitive? Listen to this.
Let me take you behind the scenes and play out a conversation that happens on repeat with my clients during a launch… They’ll say to me: “But Tahryn, I feel like I’m repeating myself and saying the same thing again and again and again.”...
Want more leads? Do this
One of the things business owners tell me on repeat is that an increasingly competitive and noisy online space means a lack of quality, consistent leads coming into their world. And, as we...
Reminders for a Magical Launch Marketing Strategy in 2024
And so here we are… It’s August… Another year is flying right past us – I mean, wasn’t it only January 5 minutes ago? There's still plenty of time to create incredible magic in your business,...
Marketing Hot Take: Income Claim Messaging
Income claim messaging in the online space has gotten out of hand… So, in this episode of The How I Do Content Podcast, I talk about it – because, siriusly, someone has to say it! I made a...
The Faceless Marketing Trend: Why Visible is Always Best
Something I want to do more of on the How I Do Content Podcast is share my thoughts on the different messaging and marketing trends I see in the online space. As someone who consumes a lot of...
Master Your Mindset to Master Your Business
I’ve just finished the launch for my new program, Micro Messaging, and even though I’m five years into business… And even though I’ve launched a zillion times before… And even though I...
5 Ways Mastering Your Micro Messaging Makes Business Easier
Quick question for you wizard… Do you want to make business a whole lot easier? I’m going to take that as a resounding yes – because OBVIOUSLY you want business to be easier. And look, I...
How to Restart Your Messaging & Content Creation After a Hiatus
How do I restart my content and messaging when I’ve been at a standstill for about 3-4 weeks? I was asked this question by one of the wizards on the Micro Messaging Waitlist – and it’s also a...
How I Created an Irresistible 6-Figure Offer with Micro Messaging
Messaging is a word that’s thrown around in the online space more than a Quaffle in a Quidditch Match. It’s become the latest buzzword, following in the footsteps of “Quantum Leaps” and...
3 Ways Your Marketing Messaging is Sabotaging Sales in 2024
Messaging is the one thing that connects absolutely everything you do in your business. At every stage of business…For every offer you create…In your marketing strategy…And your sales...